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Allow custom tracking parameters in the URL of the Digest

Allow the user to append URLs of the Digest with a Custom Tracking URL Parameter. Tracking parameter should be specific for each URL's domain.

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AdminDavid Desrosiers (Product Manager - Digesto, Perkuto) shared this idea  ·   ·  Flag idea as inappropriate…  ·  Admin →

3 comments

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  • Amanda commented  ·   ·  Flag as inappropriate

    Agreed on this. We use Google's UTM parameters for all email links. It would be useful to be able to append them on the {{ITEM-LINK}} token.

  • Stijn commented  ·   ·  Flag as inappropriate

    We've hardcoded most of the tracking at the end of the URL. Since we send out every week it would be sufficient for us to have a week number and month number available.
    &utm_campaign=W{{my.weeknumber}}

  • Adam Waterson commented  ·   ·  Flag as inappropriate

    I conform all of my reporting back to Google Analytics standards. So for every internal link sent via a Marketo email I include

    ?utm_source=Marketo&utm_medium=Email&utm_campaign=SPECIFIC-PER-EMAIL

    I'd love to have all of my URLs appended with

    ?utm_source=Blog-Email&utm_medium=Email&utm_campaign=Blog-Email_DATEOFEMAIL

    Where DATEOFEMAIL is dynamic and the rest of the string is static.

    The only thing to note is that sometimes URLs will already include ?
    If they URL already has a ? then the ? should be changed to a & for the parameters to be correctly recognized.

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